NOPé: What is it?
Beyond its etymological meaning, NOPé embodies strong values that guide its entrepreneurial journey. It represents a lifestyle where everyone should feel free to be themselves. Discover the entire universe behind this word.
A WORD THAT CONNECTS US
By its strict french definition, a "nope" is a knot found in a textile material. The rench term "nopé," the past participle of the verb "noper," refers to the action of removing the "nopes" from a fabric. For the company, this name evokes the "knots" that connect us to the world around us. It embodies a spirit where everyone should be able to express their true nature without restraint. It is an invitation to reconnect, to form a tightly-knit community where everyone helps each other reach new heights.
AN ACCENT WITH CHARACTER
NOPé also nods to the charming accent of the people from Saguenay. It reflects the colorful, unique, and multifaceted accent of all humans who identify as Quebecers within the global Francophonie. It also hints at a modern, free, and assertive feminine accent that guides NOPé's narrative. A NAME THAT EVOKES STRONG VALUES NOPé reflects authentic values that weave the foundation of the company: equity, inclusion, and sustainability. Every decision is guided by a modern vision essential to today's entrepreneurial model. Because it shouldn't just be about profit.
A PRODUCT DESIGNED FOR EVERYONE
Equity and inclusion are at the heart of NOPé's actions. Thus, you won't find any gendered sections on the website. You are free to wear what you want, where you want. There's no code. It's all about celebrating individuality while respecting others and making conscious choices.
FROM IDEATION TO DELIVERY, NOTHING IS LEFT TO CHANCE
Most products are handmade. For items that can't be produced locally, they are made by companies carefully selected for their ethical and eco-responsible values. Moreover, many articles are made from recycled fibers and are eco-certified. Even the delivery bags have been chosen for their eco-responsible qualities. They are made of 100% compostable polyethylene (biodegradable). Made from corn starch, they can decompose in an ideal composting environment in 45 days.
A WAY OF LIFE
Beyond designing clothes and accessories for the vast playgrounds around us, NOPé is the expression of a lifestyle, living freely. Today, more than ever, it is crucial to reveal our true nature and feel this freedom, no matter where we are. Wearing NOPé is more than identifying with a style; it is honoring ideals of equity, inclusivity, and sustainability.