NOPé is more than a brand, it's a universe that grows alongside us, fueled by the passion and dedication we put into showcasing our products.
Since its beginnings, NOPé has brought together a loyal community of outdoor and sports enthusiasts who rely on carefully designed accessories made to withstand our true northern cold. The brand has grown thanks to simple, durable and well-crafted products, known for combining warmth, comfort and a minimalist aesthetic. This authentic approach has allowed NOPé to carve out a unique place in Québec’s outdoor landscape.
Today, our head and neck accessories are available in more than twenty Sports Experts locations and in every Simons store across Canada.
Choosing these two retailers aligns perfectly with our desire to connect with an active clientele who loves the outdoors and sports, and who seeks products that are both technical and stylish. A welcoming blend of function and aesthetics. Let’s take a look at how our collaboration with these two well-known national banners began.
NOPé makes its mark at Sports Experts
The arrival of NOPé products at Sports Experts strengthened our credibility in the world of sporting goods and performance apparel, well beyond the fashion sphere. Being sold alongside brands like Nike, Patagonia and The North Face helped reinforce trust in the quality and durability of our products.
Whether it’s our signature everyday hood, or over the helmet ski hood, NOPé products are made with high-quality fibers and built for real-life outdoor use.
Looking back, NOPé first made its breakthrough at Sports Experts in 2022–2023 in the locations of Jonquière, Chicoutimi, and Chibougamau. What followed was dedicated work from our sales team to build retailer confidence and encourage other points of sale to follow suit. Today, that work has paid off, as our accessories are available in over twenty stores Sports Experts stores across every region of Québec.
NOPé enters the Simons universe
NOPé’s arrival at Simons is more recent, as this new adventure began in fall 2025 across a network of 17 boutiques in Canada. This collaboration allows NOPé to reach a clientele that is more oriented toward style, responsibility and modernity, people who value aesthetics just as much as comfort.
NOPé rises among major brands
Once seen as a regional and emerging brand, NOPé is now recognized nationwide. Our presence in Sports Experts and Simons stores, along with 24 independent boutiques across Québec, connects us with a broad and diverse community.
Today, NOPé proves it can thrive in both the sport and fashion worlds, while staying true to its identity and mission: creating accessories that inspire people to step outside and enjoy the outdoors.
This growth is thanks to a community that chooses local, responsible and long-lasting products. It’s also proof that a small idea born from the great outdoors can find its place across the entire country.
